How to Make Viral AI Toy Concept Videos (3 Easy Steps)

AI toy concept videos are everywhere right now.

The format is simple.

You take a character, object, or idea, and turn it into a fake collectible toy video with cinematic visuals, where the toy opens up from a simple-looking shell.

Here’s an example video:

The good news is that you do not need to build the workflow yourself.

I built a one click workflow in Higgsfield that does the whole thing for you:

Open the workflow here

How It Works

Step 1

Open the workflow and hit Generate.

The AI will first create a list of toy concepts for you.

Step 2

Pick the concept you want.

Inside the workflow, you will see a box that says:

“I want the number x”

Replace x with any number between 1 and 10.

That number selects one of the concepts from the list the AI generated in the first step.

Step 3

Run the workflow again.

The workflow will take the selected concept and turn it into a full AI toy concept video automatically.

That is it.

You can keep rerunning it with different numbers to test different concepts fast without changing anything else.